Attention actors looking for a new headshot:
What is most important for a headshot is does the photographer photograph people like you. Do they take headshots of other people with similar skin complexions, hair color, eye color, ethnicity range, age, physical structure, and background?. If they don't, look around. There are lots of quality photographers in the bay area. Just because a certain photographer is known to be great for someone else, doesn't mean that they will be great for you.
Face it. You will be paying someone to take photographs of you to submit for that leading role in the next big picture. This is your money, spend it wisely and do your homework. You should do an online search on local photographers and see if they have reviews or testimonials. Choose your top five and meet in person with all of them to get their personality type and see if you mesh with them well. You could be using their services over and over, so be thorough.
Additional tips:
Color Color Color. Black and white is rarely used anymore. If you go to Los Angeles or New York with black and white headshots, chances are you won't get the part. Color headshots are slightly higher in price but will keep you looking professional.
For commercial/industrial headshots, smile and wear brighter colors. For film and television use an intense look and muted colors.
It's important that your head and upper torso is clear so agents and casting directors can fairly judge you physically.
8X10 photographs are standard size. Why is that? Who cares! Just go with it.
You should have your name printed on the front below your photo. Most people just put it on the right side, but you can center or left justify it if you prefer.
Your resume should be stapled to the back of the headshot and cut to 8X10 also.
Have either a white or black border surround your photo. No border sells unprofessional work.
Get matte finish. Glossy photos get ruined and can be difficult for someone to see when florescent lights reflect from it.
It must be professionally done. Do not have your step sister take photos of you in your backyard...unless you have an incredible backdrop in your backyard and your step sister is a professional photographer.
Do not do literal character costumes for the picture. Do not dress like a cop, sailor, etc. You want to *suggest* character identities with professional suits or casual shirts.
Don't do silly poses. It makes you look silly. You want to show who you are and what you look like. The best tip ever is to look like your headshot, so change your headshot as soon as you get a haircut or any other changes.
That's it. Oh and don't pay too much. Shop around.
